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"I'm proud to announce my own line of custom suits from @Indochino . . . I have been wearing @Indochino suits for three years and have recently joined the company as a proud investor," tweeted Nash, one of a rising influx of athletes dabbling in fashion.
For those ballin’ on a budget, Nash’s chic designs seemingly outfit only the affluent, yet are affordable for those consumers who are more economically contentious. The collection includes pieces like $79 long-sleeve button downs, $329 camel and navy peacoats and $399 shadow-plaid suits, each reasonably priced for the rich wool, mercerized cotton and cashmere fabrics woven to create the garments.
In celebration of the new collection, Nash and Indochino teamed up to create “The Steve Nash Experience” Facebook contest, which invites participants to ‘like’ their page to win a $4,000 experience including round-trip airfare to Phoenix for two, two custom suits from the Steve Nash Collection, $500 spending money, two tickets to a Phoenix Suns game (fortunately the NBA lockout has finally ended, squashing speculation that the winnings wouldn’t be redeemed until 2013) and a meet-and-greet with Nash himself.
The lockout drove some players to seek over-seas contracts and other forms of employment, but it didn’t have the same effect on Nash who traded in his trademark greasy mop of hair for a Pat Riley-inspired hairstyle while also replacing his eco-friendly tees with ascot-ornamented blazers. Move over Amar’e Stoudemire and Kevin Willis, there is a new designer on the runway.
Jessica Abercrombie
